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Letter From The CEO
Letter From The CEO Dear Members, Have you read the news recently about how mega-banks are taking advantage of their credit card customers before new regulations force them to behave more properly? You know, you and your friends and family aren't handcuffed to your big bank. Bigger does not mean better. Take a few minutes to learn why NorthPark delivers big savings and better service. Read on. You should be truly sick of your bank socking it to you with fees, and tired of being tripped by hidden penalties. You might be earning lousy interest rates. You should be tired of being treated like a nuisance rather than a valued member. Watched television news shows recently? You have little hope that the bank down the street is any better. Why settle for a bank? Relief could be as close as the nearest NorthPark office. Think you can't enjoy the differences between banks and your local credit union? I'll highlight the three most important distinctions between your mega bank and NorthPark. 1. Credit unions are member-owned and governed. If you have an account at NorthPark, you're a part owner in our enterprise. That may not entitle you to use the executive washroom or company jet -- our credit union doesn't even have an executive washroom - we certainly don't have a corporate jet. You are seen as a real person with a real family, rather than as another "income opportunity". You or your friends can serve on the board of directors - - and vote in free elections at the Annual Meeting held to select those who make the rules! 2. Credit unions are not-for-profit. This status helps explain why interest rates tend to be significantly better and fees are fewer and smaller. At NorthPark, profits are distributed as dividends to our members. Contrast that fact with banks, which continually invent new fees and policies to boost profits (and to pay those stunning high executive bonuses). 3. Banks hate credit unions. President Franklin D. Roosevelt signed the Federal Credit Union Act into law in 1934 to make credit available to regular folks at a time when banks would not make loans. Sound familiar? Over time, the faces and names may have changed, but how banks treat people in times of need does not change. NorthPark is here to serve your needs. Who is eligible to join NorthPark? Fortunately for you, banks have failed miserably in their efforts to contain credit unions, their only real competition. If you live or work in the counties of Boone, Hamilton, Hendricks, Montgomery and almost all of Marion County - you can join. If you work at a laundry list of local companies, including Dow AgroSciences and any Dow Chemical company IN THE WORLD! - you can join. If you are related to a NorthPark member by blood or marriage - you can join. How easy is that? Yet many people discover the benefits of credit unions almost by accident. People join initially because they can get a decent rate on a car loan. Then, discover that checking accounts have far fewer fees. Credit cards offer better interest rates, and have no hidden "trap doors". Of course, if you are reading this, you are probably already a member. Share the news. Your friends and family shouldn't suffer in silence any longer. Not perfect -- but not out to get you! NorthPark does not have branches on every corner. Wait! Yes we do. Check out how NorthPark members can be served by over 4,000 nationwide branches and over 4,000 nationwide "fee free" ATM's. Banks compete. Credit unions cooperate and share branches and ATM's. Talk to your family and friends about joining NorthPark. Are you thrilled you made the switch? If you were sick of your bank, why don't you tell your friends and family to follow suit. They can start 2010 with a new resolution - - to dump their mega bank and join your friendly credit union. Sincerely, |
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